Instagram is not only a platform for sharing photos and videos, but it can also be a great channel to drive more sales, get more customers, and build your brand.
There are many ways to win the heart of customers, including embedding your Instagram feed on your website. This will give you a golden opportunity to showcase your product or service through the Instagram content widget on your website.
This visual content from your Instagram feed will keep your website visitors longer which can be beneficial to boost your website’s SEO rank.
Moreover, it is also an effective way of reaching wider audiences since not all of your audiences are acquainted with your social presence. In this article, we’ll show you how it works and the step by step to capitalize your Instagram feeds for your website:
#1. Add the Instagram Feed
The first step is to add the Instagram feed by creating a Taggbox widget account. Then, you can start logging in and redirect to the dashboard, you will find an option for adding social feeds. In this part, you can choose Instagram as your social feed.
Thus, you can add your Instagram feed to your website for free!
If you have the budget, you can also leverage the WordPress plugin to add your Instagram feed quickly and efficiently without any coding. It also offers some features to make the process easier and quicker.
#2. Choose the Type of Posts
Before you finally connect your Instagram account to your website, it is necessary to choose the type of content that you wish to appear on your website.
In the taggbox, you will find many options of connection types like hashtags(#), handle(@), stories, mentions, tags, reels, videos, personal accounts, etc. The reason is that Instagram has the highest number of post types on all social media platforms.
For example, the most popular content for business purposes is video marketing, including explainer videos, product videos, motion graphics, whiteboard videos, etc. You can categorize it into types of posts on your Instagram that you wish to display on your website.
#3. Design Your Feed
The next step is to update your feed design to give your visitors a better experience on your website. It is the right time for you to use your creativity and pour it into your feed website design. You will easily make visitors feel at home and will continue to visit your website.
Additionally, you can also post custom content to your feed that is not posted on Instagram. This is a great way when you promote a new product or discount event.
#4. Copy the HTML Code
When you are finished customizing and designing your Instagram post, you can continue to click on the Publish button on the bottom left corner of the widget editor. Then, decide on your WordPress as the website-building platform.
It is important to adjust the width and height first as the finalizing to make the look more aesthetic and compelling. After that, copy and paste the HTML code on the editor part of any webpage where you want the Instagram feeds to appear on the website.
#5. Continue to Manage the Instagram Content on Your Website
Lastly, it would be best to continue moderating your Instagram content on your website and make sure only the best posts show up on the web pages that you wish to appear. That way, you can get maximum results in getting more visitors and increasing brand awareness.
Connecting Instagram to your websites is a powerful way to showcase your business to wider audiences.
More and more companies start to use this method for many marketing goals including attracting the audience’s attention, boosting SEO rank, building brand awareness, and increasing conversion sales.
If you don’t want to be left out, especially in today’s digital era. You’ll want to apply the five steps mentioned above to help your website look compelling and stand out among others. So, it’s time to start capitalizing on Instagram feeds for your website!